sTARTUp Day Conference using Respiray

Events Industry

About sTARTUp Day

sTARTUp Day is one of the most startup-minded business festivals, bringing together startups, traditional entrepreneurs, investors, innovators, and students. The event aims to connect like-minded people and celebrate entrepreneurship in Tartu, Estonia.

The story of sTARTUp Day

For decades now, the country has become a magnet for startups and has produced unicorns such as Skype, Wise, Pipedrive, Zego, Bolt and Playtech.

sTARTUp Day is a three-day festival with a stage programme, effective matchmaking, hands-on seminars, a demo area full of innovation and vibrant side events. The inspirational-educational programme consists of various topics – from marketing to space tech, fundraising to the smart city, artificial intelligence to the creative economy.

 

The challenge sTARTUp Day faced before Respiray

To build a business or grow your current business requires making business connections. sTARTUp Day has a dedicated networking area where deals are made and new companies are forged.

With the COVID-19 pandemic making in-person meetings restricted or at least 2 metres apart, it becomes almost impossible to network at such a critical business event.

Why sTARTUp Day chose Respiray

sTARTUp Days’ inspirational-educational programme consists of various topics – from marketing to space tech, fundraising to the smart city, artificial intelligence to the creative economy.

With over 3,000 attendees from 67 countries globally, they needed to protect staff from being infected with COVID-19.

The event organisers were keen to demonstrate Estonia’s technological innovations and protect everyone during the Networking and Matchmaking area, so they found a technical solution in Respiray’s wearable air purifiers that did both.

 

How sTARTUp Day used Respiray

Event participants used Respiray wearable air purifiers to safeguard Veriff’s matchmaking area visitors. Participants are assigned a table number in the matchmaking area, and they show up at their dedicated time.

Before entering the matchmaking area, everyone is given a Respiray wearable air purifier that eliminates over 99% of viruses and bacteria using UV technology.

All participants have to do is put them around their necks. They were good to begin their matchmaking, knowing everyone within the area was safe!

The results

Customer feedback was highly positive. Many had forgotten what it was like to conduct in-person business without wearing a mask, which can be very uncomfortable on a hot European day!

For the organisers of sTARTUp Day, it was a way to demonstrate to their attendees that the event uses the latest technological innovations, unlike other events in the same industry.

“We always try to innovate our event, and it was so cool to have an innovation born in Estonia during the pandemic present at the venue.”

Marili Vihmann, Head Organiser